Why should fueling for endurance sports be so expensive, wasteful, and complicated?
At the end of 2025, Nathan and I (Victor) were training harder than ever. On the bike. On the trails. Preparing for long-distance events and pushing our weekly volume. Like so many endurance athletes, we knew that nutrition could make or break a session. But something didn’t sit right.
Every week, we were spending too much on energy gels. Every ride, we were throwing away piles of single-use packaging. We wanted something simple, effective, and affordable, without the noise, or the waste.
So we looked for another way.
Making our own gels.
So we started experimenting. Making our own gels seemed like the obvious solution. But reality hit fast.
Sourcing ingredients. Weighing everything precisely. Mixing recipes before every ride or run. It worked, but it wasn’t practical for everyday training. And we realized: we probably weren’t the only ones struggling with this.
That’s when we decided to build the solution we wished already existed.
That's how YggEnergy was born.
Ygg Energy is an energy gel designed for endurance athletes who take their sport seriously.
For runners preparing for their next ultra or trail race.
For cyclists chasing personal records.
For outdoor athletes planning all-day adventures.
And for anyone who wants reliable sports nutrition without overpaying or overthinking it.
No gimmicks. No mystery ingredients. No unnecessary complexity.
Just pure, practical fuel for your adventures.
Join the adventure
We’re not just launching a product. We’re building a new approach to endurance nutrition: simpler, more transparent, and more accessible.
Follow the journey. Test the product before launch. Be part of what comes next.
Join the adventure